"What It Takes: Justifying Your Investment in Social Media" livestream

This event has ended, but you can still watch the video below. HUGE thanks to AARP for making the livestreaming and archived video possible. Also, check out the conversation on Twitter with the hashtag #saevents.

Event description: Learn how to gain stakeholders’ support for your organization’s social media efforts by focusing on goals, metrics and reporting. Speakers include Wendy Harman (American Red Cross), Nataki Clarke (AARP), Nikki Lowry (National Geographic Entertainment), Alison McQuade (GlobalGiving), and Alan Rosenblatt (Center for American Progress Action Fund).

Held February 3, 2011, this event was part of a quarterly series focusing on best practices in social media among nonprofits and associations, hosted by Small Act.